The Union is Changing
Submitted on: 01 Jul 10
Website Address: http://wp.me/pxa3n-hz
Category: Europe, TV and Radio, Video, Web
Tags: ,ACNE advertising, swedish unions, TCO, the union is changing, union film
Website Rating:
Author's Description:
A great video and interactive campaign site by the TCO in Sweden. Entitled The Union is Changing the campaign is based on the fact that unionised workers earn more. Designed by ACNE Advertising in Sweden the tv commercial is fantastic and I wish I could read Swedish so I could play with their interactive sliders on the website. (I’m also a sucker for a nice serif font….)



I got someone to translate. The “Recommended tweet” on their site reads this:
My collective wage agreement is worth 386 889 kronor/ year! find out how much your wage agreement is worth here: http://www.theunionischanging.com/
RT @creativeunions: The Union is Changing http://bit.ly/cGzMNl